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Massachusetts Food and Farming License Plate Close to Becoming a Reality

MA "Choose Fresh & Local" plate designA new specialty license plate is in the works in Massachusetts to benefit new farmers, farmers' markets, and the Commonwealth's local food economy. The new "Choose Fresh & Local" license plate isn't just for show; proceeds will support core programs of New Entry Sustainable Farming Project, Mass Farmers Markets, and the Beginning Farmer Network of Massachusetts, nonprofits which provide training and assistance for beginning farmers, link farmers with farm service providers, and develop new market outlets to connect farmers with consumers.

The license plate initiative could provide a big boost to these programs – but it isn't a sure thing yet. In order for the plates to be printed, 1,500 vehicles must be registered. Special plates cost an extra $20 per year, or a total of $40 for each two-year renewal, with a one-time $20 fee for anyone switching to a special plate. But all of that goes toward supporting the programs above, and it's all tax-deductible. Right now we're in the stage of gathering signups – payments won't be requested until over 1,500 vehicles are signed up – but with almost 1,400 cars and trucks onboard as of this writing, the finish line is near!

For more details, visit the license plate's website.

Or you can jump straight to the signup page here.

You can also follow the initiative's progress and spread the word through its Facebook page and the Twitter handle #mafoodplate – a great way to help the cause even if you don't have a car!


Sam Anderson is the Program Coordinator and Communications Specialist at New Entry Sustainable Farming Project.